ZARSMIManagement Studies and Economic Systems2408-95832120150701Effect on Entrepreneurial Intention by the Physical and Informative Attachment with Entrepreneurs: A Study on the University Students of Sylhet City, Bangladesh11010086ENAysa YeasminDepartment of Business Administration, Sylhet International University, Shamimabad, Sylhet, BangladeshAbdul LatifDepartment of Business Administration, Sylhet International University, Shamimabad, Sylhet, BangladeshJournal Article20150711Entrepreneurial efforts that resulted from Entrepreneurial Intention depend on the attachment with entrepreneurial practices physically and informatively. The physical attachment through the priority of male genders, getting entrepreneurs as family member or as admired persons and the informative attachment through getting information of entrepreneurs and entrepreneurship by courses and programs are playing the key role in driving the youth in the path of entrepreneurships. The objective of the research is to study the significant role of these factors in building up entrepreneurial intentions. This primary data based research is designed on descriptive –analytical approach through collecting data by structured questionnaire from samples arranged by stratified sampling method to represent all classes in probabilistic manner. The collected data are properly processed and analyzed by SPSS 19 through the cross tabulation and chi-square tests. The result shows that the factors gender, entrepreneurship in family and in admired persons, studied courses, programs have significant role in entrepreneurial intention building. The researchers recommended more attachment to entrepreneurs physically and informatively through books, courses and programs to increase entrepreneurial intention among university students.https://www.msaes.org/article_10086_73d108d8b7b327588ebe5ddab4411c60.pdfZARSMIManagement Studies and Economic Systems2408-95832120150701Antecedents of Employee Readiness for Change: Mediating Effect of Commitment to Change112510100ENDevi SoumyajaInstitute of Management, Christ University, Bangalore, IndiaT. J. KamlanabhanDepartment of Management Studies, Indian Institute of Technology Madras, Chennai, IndiaSanghamitra BhattacharyyaSchool of Management, BML Munjal University, Gurgaon, Haryana, IndiaJournal Article20150713The study attempted to look at the influence of individual factors (creative behavior and practical intelligence), process factors (participation in decision making and quality of communication) and context factors (trust in management and history of change) on employee readiness for change to transformational changes. Commitment to change and its three dimensions- affective, continuance and normative were hypothesized to act as a mediator in the present study. The data was collected through a survey using self-reported questionnaire and by judgment sampling. The data was collected from large sized organizations in manufacturing and IT sector, which were undergoing transformational changes and the total sample size for the study was 305. To understand the mediation effect of commitment to change dimensions, mediated regression analysis was carried out. Among the three dimensions of commitment to change, affective commitment to change alone was found to have a partial mediation effect. Thus, focusing on the employees’ emotional attachment to the change could be one way for increasing employees’ readiness for change. The study also provides insight into the construct commitment to change in the Indian context.https://www.msaes.org/article_10100_8cab370b17a42ce3948ef58d02d2f9be.pdfZARSMIManagement Studies and Economic Systems2408-95832120150701Impact of Work Overload on Stress, Job Satisfaction, and Turnover Intentions with Moderating Role of Islamic Work Ethics273710101ENTajmal Farooq AbbasiDepartment of Management, Riphah International University, Islamabad, PakistanJournal Article20150713The aim of this study is to see the effect of work overload that is a dilemma in almost every organizational sector to perform more activities at one time, consequence of this are in the form of increase in stress, turnover intentions, and lower job satisfaction. Islam, that pays high intention on employees at work setting. Islamic perspectives can control these problems i.e. turnover intentions, stress, and how this can motivate employees to keep them satisfy on job.This study used a sample of 123 employees from different public sector employees of Azad Jammu & Kashmir. The results of this study indicates that work overload has negative effect on stress, turnover, and job satisfaction, whereas, Islamic Work Ethics is playing a moderating role here that shows if organizations have Islamic working environment then these factors can be reduced up to some extent by applying the rules set by Prophet Mohammad (P.B.U.H). https://www.msaes.org/article_10101_45af31a610e2ab8f3fedc932d9db8d53.pdfZARSMIManagement Studies and Economic Systems2408-95832120150701An Investigation of Advertising Appeal on Consumer Response in Service Advertising395010102ENRubi KhanITM University, Gurgaon, IndiaShilpa SindhuITM University, Gurgaon, IndiaJournal Article20150713Advertising appeal plays a significant role in the execution of advertising. In service advertising, they are of more importance because of the peculiar characteristics of services. This study attempts to investigate the impact of emotional and rational appeal on service advertising. This study also studies the impact of typology of service as a moderating variable in the relation of advertising appeal and consumer response. The study has developed a scale to measure the attitude towards advertisement, brand and purchase intention. The data has been analyzed using Factor analysis and Independent sample T Test. The research concludes that advertising appeal does have an impact on service advertising and the impact of the advertising appeal varies as per the typology of service. Print advertisements were specially created for this study with the help of experts. This study has used triangulation using both qualitative as well as quantitative methods. Content analysis is used as a method for qualitative research.https://www.msaes.org/article_10102_4ec58f8885eff1b6667935ae040be078.pdfZARSMIManagement Studies and Economic Systems2408-95832120150701Curriculum Development Using Problem Based Learning Techniques515810103ENViji PonnusamiApparel Training and Design Center, Ministry of Textiles, Government of India, Guindy, Chennai, IndiaJournal Article20150713The ultimate purpose in designing a Curriculum should be to have an organized system of what is to be learned when an area of study is identified. The Curriculum Development should be designed in such a way that even the beginners are able to get a complete idea of the subject over a period of time on learning it. The curriculum should be as of that it should make him/her to get involved in knowing the further aspects of the subject and towards the end the student should be able to get a nut shell of the total arena. The Indian form of education mainly rests on the material form that is been given to the instructors. Though the teaching instructors are left at their discretion to take the subjects and make the students knowledgeable, many people in the teaching profession avoid the technical strategy tools, which makes the learner interesting and focused. One such teaching strategy is “PBL”(Problem Based Learning). Savery and Duffy, Finkle and Torpand many other authors describe that PBL is highly superior to the traditional learning methods. They have further argued that student’s competencies are much higher with those who adopted PBL techniques. This research article focuses on curriculum development using problem based learning among the students who have opted management studies in the districts of Chennai. With the key concepts and the effects of PBL techniques the study proved to be a fit strategy to be implemented while developing the curriculum.https://www.msaes.org/article_10103_7ea1516fb0f1884980bcf1a4dc4a29c3.pdfZARSMIManagement Studies and Economic Systems2408-95832120150701Influence of Extrinsic and Intrinsic Rewards on Employee Engagement (Empirical Study in Public Sector of Uganda)597010104ENPeter Adoko ObicciPOA-Kittim Consultants, Kampala, UgandaJournal Article20150713<span lang="EN-IN">Considerable attention has been given to the identification of key forms of reward and its linkage to employee engagement. For this purpose following study aims to uncover the influence of extrinsic and intrinsic rewards on employee engagement in the public sector of Uganda. A sample of 184 public sector employees was randomly selected and taken from Gulu district. A quantitative approach based survey in form of closed ended Five Point Likert-Scale questionnaire was designed and used to implore responses from participants. 184 questionnaires was distributed, 180 were returned, processed and only 176 were found usable. Data collected were then analyzed both descriptively and inferentially using SPSS ver. 17. Findings showed that external reward has a positive significant influence on employee engagement. Additionally, the findings also indicated that intrinsic reward has a positive significant relationship with employee engagement. The study highlighted the importance of using both extrinsic and intrinsic rewards for employee engagement. Further implications and future research are discussed.</span>https://www.msaes.org/article_10104_582f13e14b551d0f0a0ab38349c8f774.pdfZARSMIManagement Studies and Economic Systems2408-95832120150701Co-Movement of Pakistan Stock Market with the Stock Markets of Major Developed Countries which have Portfolio Investment in Pakistan728410105ENMuhammad Amir AlviGovernment College, University of Faisalabad, Layyah Campus, Faisalabad, PakistanSajjad Hussain ChughtaiGovernment College, University of Faisalabad, Layyah Campus, Faisalabad, PakistanAyaz Ul HaqIqra University, Islamabad Campus, Islamabad, PakistanJournal Article20150713The focal objective of this study is to analyze and explore the Co-movement of Pakistan stock market (KSE-100) with the stock market of developed countries (US, UK, Canada, Australia, Germany, Japan, France and Neither land) which have portfolio investment in Pakistan by applying co-integration approach using Johansen and Juselius multivariate and bi variate co-integration. Secondary data of stock indices of these equity markets covering the period from 1 July 2007 to June 2014 has been used. Analysis of study reveals that Pakistan stock market (KSE-100) is not co moved with any stock market of selected major developed countries. Non-existence of co-movement of KSE offers the investors and fund managers to get the diversification benefits by portfolio investment in KSE. This study will help the investors in searching such markets, which have greater diversification benefits because diversification minimizes the risk element. Investors and policy makers can make efficient portfolio investment decisions by studying these analyses. This Study provides awareness and guideline to decision makers including local and foreign investors, agencies, financial analysts and banks about diversification opportunities in equity market of Pakistan.https://www.msaes.org/article_10105_59a0e11aef2e7808bf5c8869a063d37b.pdf